The other week at the Adobe Max conference, I listened as CTO Kevin Lynch discussed the new Adobe Digital Publishing Suite. I was pumped. As he sold it (and I believed), this would be a new opportunity for people wanting to jump into the digital publishing space, reducing barriers, and all that good happy stuff. Here’s what I learned that caused my happiness to drain, my wallet to theoretically shrink, and my business hopes and dreams (not that I planned on starting my own digital magazine – just sounded cool), to crumble. (FCC: I’m not paid, endorsed, compensated, or sponsored by Adobe…yet. Adobe: I’ll take a free copy and update this review if you are interested <wink> <wink>)

Adobe is selling 3 versions of the product: …